10 Tactics to Avoid Typical Bloggers’ Mistakes While Creating Content

Posted: May 11, 2016 - to Essay Writing
Content rsz 10 tactics to avoid typical bloggers  mistakes while creating content

This may come as a shock to you, but even bloggers sometimes make mistakes. Even more shocking, they too, at times, resort to hiring a professional writing service when they’re in a pinch, when they’re uninspired, or when they’re lacking in time. In fact, you would be surprised to learn how many errors one can make, even as a professional writer.

Especially as a new blogger, it can be difficult to strike gold and get it just right from the beginning. It takes a lot more than just being a good writer; each piece of content has specific requirements that must be met. And if you fail to respect them… you fall into some of the typical blogger traps that are set out for you. However, not all is lost – there are tactics that can help you avoid that.

Here are 10 tactics to prevent typical bloggers’ mistakes while creating content:

1. Have someone proofread your pieces

Some of the most annoying and distracting mistakes are misspelled words, typos, and grammar errors. It takes the reader out of the experience, and it looks sloppy and unprofessional. Avoid this major faux-pas by having someone to thoroughly proofread your content. A lot of bloggers and writers think that they don’t need dedicated proofreaders or that they don’t make mistakes, but we all do. Put your pride aside and allow someone to correct your omissions – maybe a professional writing service.

2. Wait before you edit

You may be tempted to plough into the text as soon as you finish writing, but editing is not something you do immediately. Do you know why? Because the piece is too “fresh” and you don’t have the necessary emotional distance to be able to edit it properly. Instead, wait for a good few hours between writing and editing. Ideally, you should wait until the next day. Now, sober and with a fresh pair of eyes, you can go ahead and ruthlessly cut out the unnecessary text.

3. Ask yourself “What’s in it for me?”

So many bloggers fail to cater to their readers’ needs when writing content. You will see that particularly in promotional content – no one wants to read an ode to whatever product you are being paid to push. They will, however, read a text that offers them something in exchange for their time. Anytime you need to write something, put yourself in the shoes of your readers and ask yourself “What’s in it for me?” What do I, as a reader, gain from giving you my time, my attention, or my money? Make sure you provide value.

4. Write titles that are at least 5 to 7 words long

By far, one of the most common mistakes out there is our collective failure to come up with good titles. Most blog posts sound so utterly boring that it’s no wonder the majority of them remain unread, unshared and unloved. Be smart and follow the recipe for success when it comes to titles: make them at least 5 to 7 words long, include a number, an action, and the word “You”. You’re welcome.

5. Fact check everything

There is nothing worse or more embarrassing than spewing nonsense without even knowing it. And that is exactly what happens to lots of writers and what can happen to you, unless you take the time to fact check. No matter what you’re writing about and how well you think you know the subject, doing a quick search and checking your facts is going to save you a lot of embarrassment. For extra authority and security, take that extra step and provide links and references to you statements.

6. Eliminate distractions

I’m going to let you guess the number #1 mistake bloggers and content writers make. Are you ready? Say it with me, folks: P-R-O-C-R-A-S-T-I-N-A-T-I-O-N! Procrastination! This symptom of ultimate hipsterdom, procrastination plagues the best of us, and that inevitably leads to poor content. In order to avoid content written in a rush, at the last minute, make sure that you eliminate all distractions, including, but not limited to: Internet, pets, telephone, friends, family, food, TV, music.

7. Get personal

Have you ever read something that tries really hard to sound unbiased, but ends up sounding really robotic? That is the major error a lot of different writers make, and it’s one of the big ones. Impartiality and objectivity are valuable, but emotion is even more so. The aspect that hooks the reader is the emotional component, the human aspect of your writing. In its absence, the piece is nothing more than empty words, so don’t be afraid to get personal and use your own experience to stir real emotion in your readers.

8. Benefits over features

Do you know how many bloggers don’t mention the benefits of a product they are promoting? It’s a rookie mistake, but one that is so incredibly perpetuated. I see it every day – they spend hundreds and hundreds of words describing some service or product, they list all its features, talk about it endlessly… and by the end, there are no benefits in sight, or they’re shoved in at the last minute. Focus on benefits, more than anything else, because they are the one that attract customers and drive sales. Remember – what’s in it for me?

9. Always follow the point

With longer pieces, especially, you will find that many writers start rambling and completely miss the point, especially the selling point. Prevent that from happening by always keeping it in mind. Every single word you write should be in a clear direction and should lead to your ultimate point. That way, you don’t allow yourself to get distracted and ramble about nothing.

10. Create everything from scratch

This one can become dangerous because plagiarism is a crime. Now, I don’t use the p-word lightly, but too many writers on the Internet seem to be endlessly recycling other people’s words and passing them for their own. First of all, that’s not cool. Second, that’s illegal. Third, that’ lazy and unimaginative, so get your butt to work and try to find at least 10 NEW ideas for anything you write.

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